A bottle of “L’Andrea” by “green” Italian wine maker Monte Vibiano has been sold for a record 70,000 euros at a charity auction in London on Saturday 11 September. It is a record auction sale for an Italian wine.
The collector bottle was designed by worldwide-famous Murano glass artist Pino Signoretto, whose works are exhibited in some of the major galleries around the world.
Monte Vibiano chose its finest red “L’Andrea” for the Pratham UK charity auction in London, with its fine blend that includes Merlot, Cabernet and Syrah grapes. The money will be devoted to promote educational projects for underprivileged children in urban and rural areas of India. The bidder will also spend a weekend at the Monte Vibiano castle, in central Italy, residence of the Fasola Bologna’s, the “first family” of olive oil and wine and owners of zero CO2 emission farm Monte Vibiano.
Monte Vibiano has gained international fame for its exquisite wines and olive oil produced in an ecological environment. From February 2010 it has officially become a carbon-neutral farm following the launch of an eco-sustainable effort, the “360 Green Revolution”, as attested by Scandinavian certification body DNV.
The idea that inspired the “360 Green Revolution” is that a green environment is one of the ideal conditions to guarantee high quality products.
Monte Vibiano now offers ecological tours around its property, among spectacular hills and valleys of the Umbria region. The tours are entirely for free and end with a wine tasting at the “Green Wine Bar” made almost entirely with recycled materials and realized by Monte Carlo designer Maryam Shams
For more information on Pratham UK: www.pratham.org.uk